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a mobile phone with an engineering website shown on it

So how did I get into the web design business?

a mobile phone with a clothing website shown on it

I do get asked this quite a lot! For me, it actually started way back in the late 90s. ​​I was working at one of the country's most forward-thinking Law School (at the time).

I worked on content creation, information architecture and editing for the school's very first website. Before websites were really a thing. This was the time when the internet was just emerging in Australia.​​

I loved it, and I learned so much from my time there. My job involved website maintenance, project management, copywriting, event management, student advising and online course administration.


Did I mention I loved it? I had a lot of fun and grew to really love everything this new online world was making possible​​

a mobile phone with a jewellery website shown on it
A nursery mobile with a doll and leaves birdynumnum design co.
A screenshot of a mobile phone and a laptop featuring an innovative web design package.

After leaving that role, I spent almost 10 years honing my skills as eCom business owner at Birdynumnum Design Co.

This was my first Startup and I enjoyed working on this biz when my kiddos were really little. It gave me a creative outlet and the freedom to fit work around our schedule.


My next Startup was Sunny the Caravan the sweetest vintage caravan Glamping Business. Yes, I renovated it too! And yes, I documented it all on the gram @honey.iboughtacaravan


It was so rewarding and it was #so #much #fun. I loved it. I sold that business to focus on my freelance design work in web design— which was another dream of mine for many years.  And here I am talking to you!

A screenshot of a mobile phone and a laptop featuring an innovative web design package.

When I'm not working you'll usually find me pottering in the garden, hanging out with the Kiddos or DIY-ing something.

I love getting creative any way I can whether that's restoring furniture, creating art or whipping something up on my trusty old sewing machine.


This little cutie  ✨ Miss Honey Blossom✨  is never far away, she's my little shadow. And look at those eyes, I mean...🤍

And there's always coffee involved. Or nothing much gets done honestly. 

A small white chihuahua sitting on a bed, is part of the whit pear web design support team.

Let's make your website your new favourite thing.

A screenshot of a mobile phone and a laptop featuring an innovative web design package.


I'm Kylie, the designer and face behind White Pear. I'm also a proud mama and very creative human who loves the simple things in life.

I'm super passionate about helping small business owners (like you) get online the easier way. I absolutely thrive seeing people just like you follow your dreams and do what you love. And I feel so lucky that I get to do what I love every day too.

I work with clients all over Australia, creating beautiful websites and helping startups get . . . actually started!  I love it so much.

That's the thing about following your dream and creating your own business (doing something you love). Even if it's your side hustle, it is so rewarding and so enjoyable. There's nothing better really.


I know because I've been there! And I can help you get started too.

Feeling inspired?

A woman holding an iPhone with a wellness centre website displayed on it

My Ethos

Getting a website designed for your small business can feel overwhelming. 

It doesn't have to be that way and I make sure it isn't ;)

A screenshot of a mobile phone featuring a toy store website design

My approach is to keep the process as simple and straightforward as possible for you. I've been there myself!  I will not bombard you with a whole lot of complicated info that will probably only stress you out.


Communication is so important! I will keep you updated all the way along so you know where everything is at. That’s really important in keeping things on track to get your project up and running and meeting your deadline!

My Experience, knowledge and creativity are the perfect skill set to create the very best online representation of your business. 

I promise that I will do my very best to bring your ideas to life, add some of my own and make it all happen. I love inspiring people to get on with running the business while I take care of the whole website thing for you! 

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